Our home is and will always remain the No. 1 place to retreat, especially when the world sometimes is upside down as in the last two years. After having spent a large amount of time at home, it is therefore not too far-fetched that people have shown an increased interest in redesigning their homes to create their individual feel-good base. But does that mean tearing down walls? It doesn’t have to. Home improvements can be quite simple and affordable—even in rooms like bathrooms and kitchens where you might not think to start first. With QuickFix, GROHE, a leading global brand for complete bathroom solutions and kitchen fittings, answers the home improvement trend and offers DIY fans a new solution to realize easy home upgrades in both kitchen and bathroom without much effort.
“At GROHE, we know that even small changes in a room can have a big impact on the feel-good factor. But especially in living spaces such as kitchens and bathrooms, many do not have the confidence to do so and fear that the replacement or soft renovation will be too difficult and costly. This is why we developed GROHE QuickFix,” says Jonas Brennwald, Leader LIXL EMENA and Co-CEO Grohe AG. “The idea behind QuickFix is to serve the consumer’s demand for easy, convenient, and affordable solutions from purchase to installation and maintenance. It is our aim to support the consumers on their way making their home dreams become a reality.”
Surprisingly Easy Kitchen and Bathroom Makeovers—Everything in One Box
All products with a full QuickFix promise come with three main benefits for a hassle-free installation: QuickTools, QuickGuides, and QuickVideos—a personal care-free package, surprisingly easy. For example, the QuickTool combines all the conventional tools needed to install or maintain a GROHE basin mixer. When it comes to kitchen faucets, GROHE offers a super-easy fixation system where no additional tools are needed either. With the QuickGuides, GROHE has put itself in the consumers’ shoes and developed clear and simple installation manuals with short instructions completed by self-descriptive pictures. Those who prefer easy how-to videos will find helpful tips and step-by-step guidance with QuickVideos via a printed QR code on the product packaging itself.
With GROHE QuickFix, the consumer gets everything in one box except one thing: plastic packaging. GROHE has set itself the goal of eliminating plastic in all product packaging.
Let’s Get Started with GROHE Start
GROHE Start is the first product line that comes with a full QuickFix promise. Thanks to its modern design, it is the right choice for home improvement fans to give their bathroom and kitchen a freshness boost. Starting with the bathroom, it offers a broad range of washbasin faucets in different sizes. Next to the modern design, the products also convince with their increased height—for more comfort in the daily bathroom routine. In line with GROHE’s sustainability strategy, the GROHE Start products also contribute to protecting the environment. For example, the integrated GROHE EcoJoy technology reduces the water flow while enriching the water with air, thereby ensuring a perfect voluminous flow while saving valuable resources. Also, some variants are equipped with GROHE SilkMove ES—an intelligent combination of energy-saving and effortless water control. Using the mid-lever position for cold water, the washbasin faucets reduce wastage of hot water, saving precious energy.
However, home-makeover projects are not only easy to realize in the bathroom. For a harmonious design concept throughout a flat or house, GROHE Start is also available as a kitchen line. Thanks to the slim, modern, and contemporary design, the faucets bring a fresh breeze into the kitchen while making everyday kitchen tasks easier and more enjoyable.
GROHE’s Full-Service Approach
GROHE QuickFix puts a spotlight on consumers who are aiming for soft renovations or simple replacements and offers a full-service approach from inspiration over to purchase, installation, and maintenance. When, for example, choosing a product from the GROHE Start bathroom and kitchen products, consumers can easily register for a warranty extension in just a few simple steps: By scanning the QR code printed on the product packaging itself, GROHE’s standard warranty of five years is added by one extra year for a total of six years without worries. Another benefit is the GROHE service area where help and support are provided whenever needed—for a hassle-free installation and a successful DIY project.
Source: GROHE
